Happy to announce that I will be speaking on web analytics and its relation to affiliate program management at Affiliate Management Days. It will be an honor to speak at an event that features Jason Spievak of RingRevenue.com and Ben Edelman as the keynote speakers.
Essentially, I plan on discussing using deep analytics segments to:
- Understand affiliate traffic quality
- Grow affiliate programs
- Open conversation channels with key affiliates
- Drive conversions
It will also be my first visit to San Francisco, so I’m excited for that as well. Further, this conference is all part of Data Driven Business Week, so there will be many bright, bright people in town.
Hope to see many of my affiliate manager friends there! Pricing and Registration Information can be found on the Affiliate Management Days website.