Kevin Webster

Affiliate Marketing Challenges: 2012

kevin — Fri, 11 May 2012 02:23:30 +0000

To start, I’ll say that I didn’t join this industry on the ground floor. It was 2003, and a fair number of folks had already taken advantage of money making opportunities online. Amazon, CDNow (remember them?) and a decent number of online merchants had already enlisted webmasters (remember them?) from the United States and a …

European Paper Wasp

kevin — Tue, 08 May 2012 17:16:00 +0000

Shot this on the way back the office from lunch yesterday. European paper wasp, I believe. kevin

A Review of the New Woopra Web Analytics Browser Interface

kevin — Tue, 08 May 2012 01:26:30 +0000

In the world of small business web analytics, which is becoming more crowded as time goes on, it’s nice to find a tracking software that has a really unique feel to it. Woopra is one such piece of Software (as a Service). The price of entry is great: Free for up to 30,000 pageviews per …

Small Business, Affiliate Marketing and Web Analytics Podcast

kevin — Thu, 26 Apr 2012 01:25:55 +0000

A few weeks ago I “sat down” virtually with Greg Hoffman and Cindy Ballard from www.GregHoffmanConsulting.com and did their Affiliate Voices Podcast. In it, we talked about my experiences with affiliate marketing, web analytics, B2B lead gen, brick and mortar web analytics, and a few of my hobbies. Some of those I do for a …

Email Marketing–How to Write to Never Be Read

kevin — Wed, 25 Apr 2012 20:34:27 +0000

In fairness, it’s always easier to write a blog post that points out why something is wrong than to come up with a list of compelling reasons as to why something is right, or better yet, how to do it right. That said, I got a glaring example last night of how email marketing can …

ReveNews: Google Analytics and Affiliate Clicks

kevin — Fri, 24 Feb 2012 17:02:55 +0000

Just had a new article go up over at Revenews: Counting Clicks: Using Google Analytics to Monitor Affiliate Traffic In it, I talk about using Events to track outbound clicks, and assign values to them based on your experience. It’s a great step for affiliates to take in order to better understand what’s going on …

Flowers Along Oatka Creek

kevin — Thu, 23 Feb 2012 18:53:50 +0000

In July of 2011 I wandered the shores of Oatka Creek, parking behind the old Ronzo’s Grocery Store in Garbutt. Generally, I guess I’d prefer to have my fly rod in hand as opposed to my Canon, but in July, the fishing is a little rough as water levels drop. Here’s a couple of flowers …

Social Media and Consumers | Surprise! You’re Monetized

kevin — Thu, 16 Feb 2012 19:15:38 +0000

It’s very likely that as a consumer of the internet and its content that you’ve been invited to Pinterest, and are happily pinning away your favorite foods, drinks, shoes, and shirtless Ryan Gosling’s. You may have read recently that some of those things you’re pinning up are being utilized by Pinterest to make money. That …

Phalaenopsis Mini Orchids

kevin — Thu, 16 Feb 2012 02:25:24 +0000

I shot Phalaenopsis Mini Orchids in my basement today, since, you know, it’s cold out here in Rochester, and I haven’t been able to get over to the Lamberton Conservatory in a while. I picked these up for $11.99 at @wegmans yesterday for Valentines Day. My wife loved them. kevin

We All Get a Vote

kevin — Fri, 10 Feb 2012 14:41:29 +0000

For starters, I’m not against the idea of the occupy movement. I think there’s a lot of room for reform in banking, investment, and government. I’m not against them camping out either, so long as they’re not obstructing local merchants and peoples ability to do their jobs. Sure, there have been some real unsavories causing …